What Data Chasing does
Six services, in the order that makes you money fastest. Reactivation goes first because it pays before anything else is live. The full detail is on the home service marketing services page.
Data Chasing texts your past customers
The name says it: you have the data, Data Chasing does the chasing — reviews, referrals and repeat customers. It loads your list, sends a two-text sequence, and books jobs in week one.
- Your customer list gets loaded
- A two-text sequence goes out
- Replies land on your phone
Data Chasing builds your website
A real build for your trade and your city, not a template with your logo dropped in. Every page is custom coded and built to get traffic, not just to look pretty.
- Written for your trade and your city
- Custom coded, and built to get traffic
Data Chasing fixes your Google profile
Data Chasing optimizes the listing, then keeps it active with posts, photos, Q&A and reviews. The map pack is where local buyers click.
- The listing gets cleaned up
- Posts, photos and Q&A keep it active
- Review requests go out
- Constant reviews are what win the job
Data Chasing runs your Meta ads
A decade of buying Facebook and Instagram ads, and $100M+ in managed spend across the whole career. Campaigns that create demand when the phone gets quiet — aimed at the jobs worth the most to you, not whatever turns up. You pay Meta directly.
- Campaigns built and launched
- Aimed at the jobs worth the most to you
- Creative refreshed as it tires
- You set the budget, so you set the volume
Data Chasing runs your Google Ads
Campaigns aimed at the searches homeowners run when they already need the work. You pay Google directly.
- Aimed at people already searching
- Wasted searches trimmed out
Data Chasing does your local SEO
Where the website and the Google profile stop being two jobs and start compounding into one. The pages get built around the services and the towns you actually want the work from — a page each, instead of one page trying to cover everything.
- A page per service and per city
- Titles, links and local markup
- Local authority, so Google keeps seeing one business
- Conversions — pages built to turn visits into calls
You didn't start this business to be a marketer.
- What you've got nowLeads come in when they feel like it. Some weeks nothing.With Data ChasingAds create demand when the phone goes quiet.
- What you've got nowYour website was built once, years ago, and nobody has touched it since.With Data ChasingA real build for your trade and your city.
- What you've got nowYou have hundreds of past customers and no way to reach them.With Data ChasingYour list gets loaded and texted in week one.
- What you've got nowSomebody already sold you SEO. You are not sure what you got.With Data ChasingPages you can see, and a plain account of what changed.
- What you've got nowEvery marketing guy wants six months and a contract before you see anything.With Data ChasingNo contract. Cancel any month.
None of that is a you problem. It's a nobody-is-running-it problem.
The fastest money is in the list you already own.
Data Chasing works from a list of 200 to 500 past customers, sends a two-text sequence, and most owners book three to five jobs in the first week.
200–500old customers sitting in your phone, your invoices or your QuickBooks
2texts is the whole sequence
3–5jobs most owners book in the first week, from people who already trust them
That's the arithmetic Data Chasing works from, on a list you already owned, in the first week rather than the first quarter. These are planning ranges, not a promise.
Data Chasing works with contractors who want to grow.
The owner who is great at the work and wants more of it.
- Pressure washing
- Paver sealing
- Tree service
- Epoxy floors
- Plumbing
- HVAC
- Landscaping
- Roofing
- Painting
- Pool service
- and every trade like them
Serving home service businesses across the United States. The numbers behind the work are in the home service marketing case studies.
Who Data Chasing is for
Data Chasing works with home service companies of any size that want to grow, can invest in marketing, and already have a list of past customers. It is a poor fit if you are not looking to grow, cannot invest right now, or have no list to work with.
A good fit5
- You run a home service company of any size, and you want it bigger.
- You can afford to invest in marketing, and you are ready to.
- You have a few hundred past customers you have actually served, and never marketed to.
- Leads are hit-or-miss and you want income you can count on.
- Somebody other than you can answer the phone.
Not a fit3
- You are happy exactly as you are and not looking to grow.
- You are not in a position to invest in marketing right now.
- You have no past-customer list to work with.
If that's you, the next step is a call with Data Chasing.
Questions home service owners ask first.
These are the questions that come up on almost every first call, answered the same way Data Chasing answers them on the phone.
What does Data Chasing actually do?
Data Chasing runs the whole marketing operation for a home service company. Data Chasing texts your past customers to book jobs, builds your website, manages your Google Business Profile, and runs your Meta and Google ads. You answer the phone. Everything else is handled.
How fast will I see anything?
Database reactivation books jobs in the first week, because it markets to people who already paid you once. A website takes two to three weeks. Google Business Profile results build over 30 to 90 days. Paid ads produce calls in the first week of the campaign.
Is there a contract?
No. Data Chasing works month to month with no minimum term, and no setup fee on any monthly plan — the one exception is the Website plan, whose $197 one-time builds the site and is credited toward Starter if you upgrade. Cancel in any month, without an exit call or a retention offer.
Who pays for the ad spend?
You do, directly to Google and Facebook on your own card. Data Chasing never touches your card and never marks the spend up. On the call, Data Chasing will tell you the monthly figure below which ads cannot do real work in your market.
What do I have to do?
Answer the phone. For the website build, send photos and answer a few questions about your trade and your service area. For everything else — reactivation, your Google profile, your ads — you do nothing. That is the entire point of the arrangement.
What if I do not have a past-customer list?
Then Data Chasing is probably not the right fit yet. The fastest money comes from texting people who already paid you once. Without that list you start from ads and SEO alone, which is slower and more expensive. Data Chasing will say so on the call.